terra logo black.png

Terra Chips were made to be the center of the party.

Not for solo snackers at 2am on the couch. That's why

Terra Chips is making your snacking and social life healthy again by releasing a multiplayer AR game.

(1) loading.png

KEEP YOUR FRIENDS CLOSE, BUT YOUR HUNGRY HANDS CLOSER

(5) crispy-mode.gif

CRUNCHY MODE

Make grabbing the same chip less awkward by crushing it in 2-player mode.

SALTY MODE

Snacking alone? Don’t be Salty. We have a mode for that too. It’s just too easy.

(4) salty mode.gif
multi multi player-12.png

MULTIPLAYER MODE

Open multiplayer by opening a bag of Terra Chips.
Includes an In-game filter that turns all players into Terra Chips.

(7) in-game filter-06.png

IN-FLIGHT

Become the envy of other rows.

Snack in-game with JetBlue seatmates

to gain snack rewards.

(1) jetblue tray.png
(4) giant chippy.png

INSTALLATION

Look out for Giant Terra Chips placed around cities and crush the snacktition with SnapChat AR.

Art Director: Gabby Gonzaga

Copywriter: Kayla Andersen